Written by Public Relations Intern Britnee Brotherton
Who didn’t hear the buzz of excitement surrounding the premiere of the second season of Glee? The hit show’s cast members are using their popularity to make a positive impact.
Members Project and Glee have recently teamed up to produce campaign announcements that are aired online, on TV and in movie theatres. These messages urge people to take small steps that can lead to making a huge difference.
Members Project, a partnership between American Express and TakePart, offers you three ways to give back: donate, volunteer or vote. According to the news release about the campaign, the goal is “to elevate common themes shared by both Glee and Members Project, including finding inspiration by working together and harnessing the power of the collective and individual actions to do something good.” (You can read the entire news release at http://thefutoncritic.com/news/2010/09/01/members-project-from-american-express-partners-with-foxs-glee-to-mobilize-fans-for-charity-call-to-action/20100901fox01/.)
Through their website and Facebook page, people are linked to others supporting like causes or finding new ones. They make it extremely easy to get involved and find your niche for giving back!
Watch your favorite Glee characters in these ads and join them by contributing to a greater good!
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