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Monday, December 19, 2011

Celebrities Give Back: Will & Jada Smith Fundraise for Charity Water

Written by Marketing Intern Candace Nixon

One and eight people in the world do not have clean drinking water. In many developing nations it is not strange for a person to dig with their children in sand for water, line up at a well for eight hours to have a turn, and carry 80 pounds of water in yellow fuel cans for five miles. 

Founder of Charity Water, Scott Harrison, began an organization that can help change the water crisis. Charity Water is a non-profit organization bringing clean and safe drinking water to people in developing nations.  100% of the donations go directly towards the water projects.

Through the Charity Water website, you have the opportunity to raise money through donations. A common donation method is the birthday donations.  With this method, people create a fundraising page where, instead of receiving gifts for their birthday, they receive donations for Charity Water. These donations go towards the process of creating clean water in many ways, such as; digging freshwater wells, purchasing drilling trucks, and building rainwater catchments and sand filters.

Will and Jada Smith have raised more than $100,000 for clean water. Now, they are asking for the public’s help.  For the past year, Will and Jada have inspired their fans to start their own fundraising campaigns to bring clean water to people in need through Will & Jada’s Birthday Contest.  They are taking the top three fundraisers on a trip to Africa. In this contest, over $105,000 has been raised with four, 110 birthdays pledged toward the cause.

To learn more about Charity Water and what YOU can do to change the water crisis, please visit:

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