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Friday, April 8, 2011

Project for a Cause: LIVESTRONG and URDB World Records Team Up to Break Cancer

Written by Marketing Intern Rose Provine

Each year, nearly 70,000 people ages 15-40 are diagnosed with cancer. Despite this significant number, most young adults don't even think about cancer and often ignore early warnings signs.  

This week is devoted to promoting cancer awareness for young adults. We are now nearing the end of National Young Adult Cancer Week, but it is never too late to educate yourself and others.

Lance Armstrong's LIVESTRONG foundation has recently come together to support young teens and adults with cancer. The organization has teamed up with URDB World Records to create a project called Break Cancer. According to the LIVESTRONG foundation, "survivors and supporters all across the country are posting videos, pictures, and write-ups of their attempts to set or break a world record to raise young adult cancer awareness.

The goal of Break Cancer is to break down the barriers that keep young people from getting support and services they need, and with every record and post, Break Cancer is getting one step closer to their goal.

Most goals are fun and easily attainable. For example, one participant is the world record holder of "Most Hugs Against Cancer," with 575. 

Anyone can partake in this project. Maybe even you can be a world record holder, all while supporting cancer awareness!

For more information, or to check out some current Break Cancer records, visit http://urdb.org/breakcancer

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