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Tuesday, August 19, 2008

Gal to Gal Virtual Walk Offers Major Publicity for Companies


Last year the Gal to Gal Foundation - a nonprofit dedicated to helping stage IV breast cancer patients and their families - had great companies sponsoring their first-ever Virtual Walk (Yoplait, FTD.com, Fodors and others). Now it's your turn! Your company can be featured throughout the Walk, the press coverage and all publicity opportunities both on http://www.galtogalwalk.org/ and on http://www.designhergals.com/. This opportunity will give you exposure to thousands of visitors daily. Additionally, they are working on two new PR events - an opening party in New York, and a "Viral Video" with celebrities endorsing the Walk - and they are working on ways to incorporate their sponsors into these events as well.

Please take a moment to look through their Partnership Tiers, which include several levels of sponsorship opportunities, as well as inclusion in celebrity gift bags. Last year during the Virtual Walk:

* They raised more than $200,000 - and used the funds to sponsor education programs and to grant wishes for advanced stage breast cancer patients and their families through Making Memories.
* Over 10,000 walkers participated.
* Nearly 500,000 unique visits to the Web site in 30 days.
* Media and sponsorship reached over 5 million - including national exposure on CBS, ABC, and The Martha Stewart Show - among many other radio, web and print spots.

This year's 2nd Annual Walk in October will include:

* You can walk in "teams" with your friends and associates - even celebrities!
* Your Guy Pals will be able to create their guy walker.
* Several dozen celebrity endorsements.
* Enhanced "reach" - leading companies like FranklinCovey will promote the Walk to their customer base and distribution channels.

If you are interested in being a sponsor - or lending your support in another way - please go to http://www.galtogalwalk.org/ for more information. Ignore the deadline on their sponsorship page. All levels are still open, but spaces are limited.

If you are not interested in being a sponsor, but would still like to support the organization, you can send a donation to: Gal to Gal Foundation, 777 Wall St., Suite 203B, Bend, OR 97701. Click here to make a donation online. If you can’t donate financially – then consider a link out from their Web site to the Walk site? They will have “grab n go” Walk banners available September 1st.

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